As night falls, a giant 32m swing tower rotates in the night sky of Kazakhstan. The colorful lights outline a charming picture, and the laughter of tourists floats away with the rotation. Let’s explore this new landmark in the local amusement park!
Dilemma Faced: Low Appeal and Market Limitations of Traditional Amusement Rides
Low appeal and market limitations are the biggest challenges for the local amusement industry:
- Low Appeal: Local a funfair rides are highly homogenized with single functions and a lack of characteristics.
- Market Limitations: Most rides cannot be operated at night, thus losing the opportunity to generate revenue during the nighttime.
Project Goal: An All-day Family Entertainment Attraction
To ensure the balance of visitors’ experience and meet their emotional needs, our clients expect to introduce an all-aged suitable swing tower which is exciting but gentle enough for children and families to experience together.
Beston Rides Solutions to Support Project Implemented Successfully
Customized Visual Upgrade
- Multi-color Paint Design: The tower base features a red, yellow, and blue design, while the seats are painted in four different colors, creating a vibrant and rich overall visual effect.
- Dynamic Lighting Design: Colorful lights are added to the seats, tower, and turntable, enhancing the attraction at night. Adjustable lighting effects make the ride a focal point at night.
Full-process Technical Support
- Independent Shipping: Modules are individually packaged to minimize shipping losses.
- Localized Training: Russian-language operating manuals are provided to local construction teams to minimize communication errors.
- On-site Installation: Professional engineers lead the team and provide installation support to the local construction team to shorten time.
Outstanding Performance & Market Recognition from Swing Tower
After it was put into operation, it received market response beyond expectations. Attendance has remained consistently high, making it one of the most popular attractions at the local amusement park.
- Economic Benefits: High attendance rate shortening the client's payback period by over 30% compared to the original plan.
- Brand Impact: The colorful ride has a spontaneous social media outreach, which further expands the park’s influence.
- Customer Relationship: Based on this successful collaboration, the client has expressed interest in establishing a long-term strategic partnership.
Beston Rides is honored to have witnessed its excellent operational performance, and also look forward to it achieving new highs in profits in the future!